As an industry, we continue to navigate the impact of COVID-19 together. Brands around the world are looking for insights and guidance on appropriate strategies to connect with travelers who ...
https://blog.advertising.expedia.com/travelers-transportation-preference-cars
People love to dream about travel, and the benefits of doing so can be profound. As outlined by the U.S. Travel Association’s “Let’s Go There ” campaign, a poll conducted by happines...
https://blog.advertising.expedia.com/creative-travel-content-marketing
As every marketer knows, driving revenue takes more than just being there when someone is ready to book. Rather, you want your brand to stay top of mind for consumers as they browse the web. ...
https://blog.advertising.expedia.com/three-ways-to-leverage-expedias-first-party-data
Phocuswright Europe is an annual highlight of the global events calendar, with leading brands from across the industry descending on Amsterdam to share ideas and talk about all things travel....
https://blog.advertising.expedia.com/phocuswright-europe-2020-traveler-sentiment-study
Here at Expedia Group Media Solutions, our continued mission is to support our advertising partners as they navigate the COVID-19 crisis, including sharing best practices, data, and insights....
https://blog.advertising.expedia.com/vacation-accommodations-traveler-preference-trends
As many of you know, over the last few months we’ve been producing a COVID-19 webinar series to help our advertising partners and the industry navigate the impacts of the global crisis and...
https://blog.advertising.expedia.com/accelerating-recovery-through-travel-advertising
2020 marks the 20th year of Expedia Group Media Solutions connecting advertisers with travel audiences across the globe. To mark the occasion, we're highlighting the most important part of ou...
https://blog.advertising.expedia.com/meet-meso-maca-de-saracho
We are big believers in data and know that insights into traveler decisions and motivations are more critical for our advertising partners than ever before. Our media experts regularly harnes...
https://blog.advertising.expedia.com/leisure-travel-research-on-covid-19-impacts
Here at Expedia Group Media Solutions, our continued mission is to help support our advertising partners as they navigate the COVID-19 crisis. One of the ways we are doing that is through our...
https://blog.advertising.expedia.com/small-to-mid-size-tourism-boards-and-covid-19-recovery
Hotels are facing myriad challenges the world over, but there is hope. We are seeing travel shoppers return to our sites to dream and to book. Additionally, Expedia Group is helping hotels ri...
https://blog.advertising.expedia.com/travelads-reactivation-recovery