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While NFL teams continue to battle it out this postseason for a Super bowl berth, Anheuser-Busch has locked down its place in the big game. Anheuser-Busch announced … The post Anheuser-Busch...

https://cheersonline.com/2016/01/15/anheuser-busch-announces-advertising-lineup-for-super-bowl-50/

Bud Light will look a lot different in the new year. The beer company this week unveiled a redesign for its cans, hoping the modern appearance is more … The post Bud Light Unveils New, Mode...

https://cheersonline.com/2015/12/17/bud-light-unveils-new-modern-look/

Macro brands still rule when it comes to light beer. But this lead has somewhat receded with the rise of craft, which has diversified the category … The post Into the Light — Trends in the ...

https://cheersonline.com/2015/06/11/into-the-light-trends-in-the-light-beer-category/

The successful Bud Light Lime-A-Rita franchise continues its expansion by introducing Lemon-Ade-Rita, a new summer seasonal flavor. Bud Light Lime Lemon-Ade-Rita is a lemonade margarita-flavored...

https://cheersonline.com/2015/02/27/lemon-ade-rita/

Bud Light is introducing a new cocktail-inspired product: Bud Light MIXXTAIL. Bud Light MIXXTAIL is 8% ABV and available in three flavors – Long Island, Firewalker and … The post Bud Light...

https://cheersonline.com/2015/02/12/bud-light-mixxtail/

This Sunday, most Americans who drink during the big game will do so safely. Anheuser-Busch recently announced results of a survey of 1,932 adults on this subject, conducted … The post Surv...

https://cheersonline.com/2015/01/27/survey-majority-of-americans-to-celebrate-super-bowl-responsibly/

Bud Light has added “Up For Whatever” messages to its labels, with more than 47 messages in the first run. The new packaging continues the brand’s … The post Bud Light Expands “Whatev...

https://cheersonline.com/2014/12/10/bud-light-expands-whatever-campaign-to-bottle-messages/

The beer brand is creating the Bud Light House of Whatever for Super Bowl XLIX, also utilizing its hashtag #UpForWhatever from the 2014 ad campaign. From … The post Bud Light Announces Super ...

https://cheersonline.com/2014/11/26/bud-light-announces-super-bowl-plans/