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Clinch, the leader in dynamic ad serving and personalisation and creator of Flight Control, the Omnichannel Campaign Activation Platform, announced today (March 25th, 2024) their adoption of Unif...

https://www.exchangewire.com/blog/2024/03/25/clinch-marks-industry-milestone-as-the-first-client-side-ad-server-to-integrate-unified-id-2-0/

Opti Digital's CEO, Magali Quentel-Reme talks to ExchangeWire about AI's pivotal role in driving digital ad revenue growth, emphasising its transformative impact on programmatic advertising. Quen...

https://www.exchangewire.com/blog/2024/03/25/opti-digitals-magali-quentel-reme-on-ai-sustainability-balancing-revenue-and-ux-and-innovative-ad-formats/

The Business Intelligence Group today (March 20th, 2024) announced that Clinch, the leader in dynamic ad serving and personalisation and creator of Flight Control, the omnichannel campaign activa...

https://www.exchangewire.com/blog/2024/03/20/clinch-wins-2024-artificial-intelligence-excellence-award/

Kevel, the API-led ad-serving company, is announcing its new solution: the Kevel Retail Media Cloud™ to deepen its retail media focus and drive advanced product innovation for retailers and mar...

https://www.exchangewire.com/blog/2024/03/19/kevel-announces-retail-media-cloud-ushering-in-the-age-of-differentiation-for-retail-media-networks/

AdPlayer.Pro, un proveedor internacional de soluciones tecnológicas de publicidad outstream, ha introducido mejoras significativas en su plataforma de servidor de publicidad en vídeo.  Esta ...

https://www.exchangewire.com/blog/2024/02/29/empresa-de-tecnologia-publicitaria-de-video-outstream-adplayer-pro-refuerza-la-integracion-de-socios-de-prebid/

AdPlayer.Pro, an international provider of SaaS video advertising tech solutions, has introduced significant upgrades to its video ad server platform. This latest update is strategically tailored...

https://www.exchangewire.com/blog/2024/02/29/adplayer-pro-outstream-video-ad-tech-company-strengthens-prebid-partners-integration/

The importance of safeguarding brand reputation within the complex web of online advertising has never been more critical. Jerry Daykin, a seasoned brand-side marketer with a career spanning role...

https://www.exchangewire.com/blog/2024/02/27/jerry-daykin-on-bridging-brand-integrity-and-ad-tech-evolution/

In association with Clinch. In an increasingly complex landscape, activating across multiple platforms can be a serious challenge for marketers. How can the creative ad server help?  The ris...

https://www.exchangewire.com/blog/2024/02/14/the-renaissance-of-the-ad-server/

In the dynamic world of digital advertising, media companies must integrate tools and platforms into their internal workflows that can adapt flexibly to the ever-changing demands of ad management...

https://www.exchangewire.com/blog/2024/02/05/multi-ad-server-integration-gotom-now-shares-flights-across-multiple-ad-servers/

Clinch, the leader in dynamic ad serving and personalisation and creator of Flight Control, the Omnichannel Campaign Activation Platform, announced today (February 1st, 2023) its integration with...

https://www.exchangewire.com/blog/2024/02/01/clinch-announces-integration-with-google-ad-managers-creative-transcoding-api/