Running a startup puts a ton of responsibilities on your plate. From marketing to sales, hacky-HR to accounting, development to project management, you’re wearing a million hats. The same ca...
Do you find your product team doesn’t want to read your specs? Do others find them a lot less clear than you think they are? Are you and your engineers missing estimates, or struggling to ship ...
https://jasonevanish.com/2024/02/07/how-to-write-product-thesis-product-spec/
“When is that going to ship?” If you’ve been a PM for more than 5 minutes, you’ve heard this question, which is much easier to ask than answer. Making matters worse, the question is centr...
https://jasonevanish.com/2024/01/23/how-product-managers-help-engineers-estimates/
If you launch a feature and you don’t tell anyone, did you really launch it? Okay, maybe the “tree falls in a forest” analogy isn’t perfect, but you probably get the point: you need to te...
https://jasonevanish.com/2023/12/13/how-to-write-product-updates-customers-reduce-churn/
This was originally a 20-Tweet long Tweetstorm by Steven in 2019, but it’s no longer live. I reached out to Steven and he shared the text of those with me, which I’m preserving below. (Note: ...
https://jasonevanish.com/2023/12/12/steven-sinofsky-customer-product-updates/
I’ve been working on SaaS products for nearly 15 years, which feels kind of crazy to write. While I’ve worked on a lot of very cool products and helped many other PMs over the years, it doesn...
https://jasonevanish.com/2023/12/07/rules-saas-make-startup-journey-easier/
Product/Market Fit is a phrase you hear startups, VCs, and many PMs obsess over. It’s an important question, which is why a lot has been written about it whether long form essays (like this one...
https://jasonevanish.com/2023/11/15/hierarchy-business-value-startups/
Are you having trouble getting customers to interview for your product? Are too many flaking out and missing your scheduled calls? It’s a common challenge new and veteran PMs face every week: Y...
https://jasonevanish.com/2023/10/31/lowering-flake-rate-customer-interviews/