Amplified Digital Agency St. Louis » Amplified Digital Blog

In the bustling, fast-paced world of the food industry, your restaurant’s branding can either set you apart or blend you into the sea of competitors. It’s not just about having a catchy name ...

https://amplifieddigitalagency.com/the-art-of-restaurant-branding/

Brand presence (a.k.a. brand brand awareness) is how visible and recognizable your brand is to your target audience. Standing out in a crowded market is more challenging than ever, yet the key to...

https://amplifieddigitalagency.com/brand-presence-building-why-it-matters/

In today’s rapidly evolving digital landscape, a website serves as the virtual storefront for small and large businesses alike. It’s not just a collection of web pages; it’s a dynamic platf...

https://amplifieddigitalagency.com/why-a-modern-website-design-is-key/

In the rapidly evolving digital landscape, staying ahead in the SEO game is crucial for businesses aiming to boost their online visibility and attract more customers. Artificial Intelligence (AI)...

https://amplifieddigitalagency.com/ai-seo-services/

As the digital advertising landscape braces for a significant shift, experts gathered at a panel hosted by the Richmond Times Dispatch to discuss the future of marketing in a cookie-less world. T...

https://amplifieddigitalagency.com/3rd-party-cookies-panel/

In the rapidly evolving digital landscape, navigating a cookieless world has become a crucial challenge for many businesses. The shift away from traditional tracking methods promises to redefine ...

https://amplifieddigitalagency.com/what-to-do-with-your-advertising-dollars-when-cookies-become-obsolete/

In the swiftly evolving digital landscape, your ability to reach real people matters more than ever. As we navigate towards a cookieless future, where traditional tracking methods fade into obsol...

https://amplifieddigitalagency.com/navigating-the-cookieless-future-with-verified-human-audiences/

Investing in marketing is crucial for the growth and success of any business. However, determining the appropriate marketing budget can be a challenging task. At Amplified Digital Agency our expe...

https://amplifieddigitalagency.com/setting-your-marketing-budget-based-on-competitors/

People growing up in a small town were able to witness the power of local advertising firsthand. It was the mom-and-pop shops, with their personalized messages and community-focused approach, tha...

https://amplifieddigitalagency.com/big-brands-potential-customers-local-advertisements/

In the competitive landscape of higher education, having a strong online presence is crucial. That’s where SEO (search engine optimization) comes into play. By implementing effective SEO strate...

https://amplifieddigitalagency.com/seo-for-higher-education/

Amplified Digital Agency: Your Strategic Marketing Partner for Unparalleled Growth   In the fast-paced and ever-evolving world of digital marketing, businesses face a critical decision: Should t...

https://amplifieddigitalagency.com/amplified-your-partner-for-growth/

Understanding What’s Important to Your Customers With Amplified Digital Agency   At Amplified Digital Agency, we recognize that understanding and connecting with customers on a deeper level is...

https://amplifieddigitalagency.com/understanding-whats-important-to-your-customer/

Amplified Digital Agency: Boosting Political Advertising Campaigns with Omnichannel Strategies In the fast-paced world of politics, where public perception can make or break a campaign, digital m...

https://amplifieddigitalagency.com/political-campaign-marketing-campaign-with-a-marketing-agency/

The post Why Work With An Agency appeared first on Amplified Digital Agency .

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The post Amplify with Omni-Channel appeared first on Amplified Digital Agency .

https://amplifieddigitalagency.com/amplify-with-omni-channel/

The post Cannabis Marketing with Amplified Digital appeared first on Amplified Digital Agency .

https://amplifieddigitalagency.com/cannabis-marketing-with-amplified-digital/

The post Agriculture Advertising with Amplified appeared first on Amplified Digital Agency .

https://amplifieddigitalagency.com/agriculture-advertising-with-amplified/

At Amplified, we’re constantly seeking new ways to strengthen our robust product suite to ensure that we deliver best-in-class advertising solutions to our business partners. In July, we partne...

https://amplifieddigitalagency.com/amazon-advertising-network/

Digital marketing should be an ongoing effort for your business. It takes time, resources, and strategy to ensure your company’s marketing campaigns are delivering results. Between staying on t...

https://amplifieddigitalagency.com/5-benefits-of-using-a-digital-agency/

Today we’re celebrating our incredible summer interns for National Intern Day! Through their hard work, unique perspectives, and fresh ideas, Ellie and James have made great additions to our te...

https://amplifieddigitalagency.com/national-intern-day-summer-intern-spotlight/

Put your marketing education to the test: register for the Digital Marketing Competition! Most aspiring marketing professionals know that real-world experience can ultimately set you apart. It’...

https://amplifieddigitalagency.com/digital-marketing-competition-partnership/

Social media provides a way for people to connect online, where they can develop and nurture relationships and communicate with friends and acquaintances they may have otherwise lost touch with. ...

https://amplifieddigitalagency.com/which-social-media-platforms-are-right-for-your-business/

Any business that wants to bring in or engage with new and existing customers requires a strong digital presence. In short, your digital presence is what people find about your business when doin...

https://amplifieddigitalagency.com/develop-a-strong-digital-presence/

POV: you’ve read our 10 Out of This World Email Tips blog post and have perfected your email strategy, but you’ve noticed your number of email subscribers has remained stagnant – or worse, ...

https://amplifieddigitalagency.com/keep-you-email-list-growing/

Including blogging into your marketing strategy is an excellent tool to showcase your expertise, write on topics you enjoy, and build an audience that continues to come back each time you hit pub...

https://amplifieddigitalagency.com/the-basics-of-writing-a-blog-post/

If the thought of creating and maintaining an email newsletter feels daunting, but you know it’s something you need to drive more leads and serve your customers, this post is for you. Email mar...

https://amplifieddigitalagency.com/creating-the-most-readable-newsletter/

Like all things in the digital landscape, website design trends are constantly changing. As a business owner, you know the importance of a well-designed website but it can be difficult to deciphe...

https://amplifieddigitalagency.com/fundamentals-of-modern-web-design/

Running a business comes with many perks, such as being your own boss and setting your own schedule. But any business owner knows that scheduling time away from work requires diligent planning an...

https://amplifieddigitalagency.com/keep-your-business-afloat-while-on-vacation/

Digital Marketing can seem overwhelming. In our new Ask an Expert series, our own experts share their knowledge on digital marketing tactics, break down different strategies, and debunk common mi...

https://amplifieddigitalagency.com/ask-an-expert-with-ryan-moffat/

Looking for a way to communicate information concisely and visually? More often than not, your hard-earned data is thrown into an overwhelmingly long report in hopes people will scour through and...

https://amplifieddigitalagency.com/5-steps-to-creating-the-perfect-infographic/

Getting the most out of an advertising budget is vital to the growth of any business. Whether the budget is a few hundred dollars or millions, no one wants to waste money. If you want to ensure y...

https://amplifieddigitalagency.com/how-to-define-your-target-audience/

The digital marketing landscape is ever-evolving. Between staying up-to-date with new digital trends and constantly keeping an eye on what’s working for your brand, digital marketing can be har...

https://amplifieddigitalagency.com/questions-to-ask-when-considering-a-digital-partner/

Setting goals is important for any business, but there’s a difference between just setting a goal and creating a goal with actionable steps to help you achieve it. Simply saying you want to inc...

https://amplifieddigitalagency.com/a-quick-guide-to-smart-goals/

Understanding the different bid types and implementing the right Google Ads bidding strategy for your goals can mean the difference between getting results and wasting your budget. In this post w...

https://amplifieddigitalagency.com/google-ads-bidding-quick-hit-guide-best-practices/

Consumers utilize social media for a variety of reasons, including searching for entertaining content, staying up to date on current events, sharing photos and videos of their life, or staying in...

https://amplifieddigitalagency.com/breaking-down-social-shopping/

“Alexa, order paper towels.” “Hey Google, what’s the best Mexican restaurant near me?” “Siri, who can do an emergency AC unit repair?!” Once a technology only imagined in sci-fi, vo...

https://amplifieddigitalagency.com/voice-search-basics/

It feels like hashtags have been around as long as the internet, but they’ve really only been on the scene for just over a decade. First used in a 2007 tweet about the wildfires in San Diego, h...

https://amplifieddigitalagency.com/whats-the-deal-with-hashtags-a-2021-guide-to-using-hashtags/

The way we treat our environment has a direct impact on the future of our planet. Earth Day acts as a great reminder to make sure we are doing our part to protect the Earth we live on and make th...

https://amplifieddigitalagency.com/7-ways-to-go-green-in-honor-of-earth-day/

With the increase in social media usage across the US in the past year, social media marketing should be a key element of any business’s  advertising strategy. When planning how your business ...

https://amplifieddigitalagency.com/organic-vs-paid-social-media-marketing/

It’s overwhelming to keep up with Instagram’s updates, and in 2020 there were quite a few. We were introduced to Instagram Reels, Live, and Shops, along with several other fun new features. W...

https://amplifieddigitalagency.com/intro-to-instagram-guides-and-how-to-use-it/

Have you ever considered introducing text message marketing, also known as SMS marketing, to your promotional strategy? Text message marketing is a valuable solution with 96% of Americans owning ...

https://amplifieddigitalagency.com/benefits-of-text-message-marketing-how-to-build-your-list/

Our story begins like many successful business stories – with a solution to a problem. Founded in St. Louis, MO, the idea to start a digital agency came about as more and more businesses needed...

https://amplifieddigitalagency.com/eight-years-of-amplified-digital/

The sky is the limit when it comes to email marketing. While many marketers are investing in new digital marketing tactics, like chatbots and influencers, email has remained a constant in many co...

https://amplifieddigitalagency.com/10-out-of-this-world-email-tips/

Running a business isn’t for the faint of heart. There are so many things that go into making it successful. Reaching more consumers and convincing them you are the right choice for their needs...

https://amplifieddigitalagency.com/5-reasons-to-start-digital-marketing/

Skillful marketing is all about understanding and adapting to the needs of your audience. The wants of Generation Z have brands rapidly changing their approach when it comes to their marketing ef...

https://amplifieddigitalagency.com/5-ways-to-reach-a-younger-audience-in-2021/

You want to try something new for dinner so you pull up a video on YouTube demonstrating the recipe. Before the chef’s video starts, an ad for a blender pops up. You’re happy with your blende...

https://amplifieddigitalagency.com/all-about-youtube-trueview/

Spring is in the air! March 20th is the official first day of spring, which means it’s time for warmer weather, longer days, and fresh marketing promotions. Inspired by the change of season, we...

https://amplifieddigitalagency.com/6-tips-to-spring-into-the-season/

Picture this – You’re walking through the mall scrolling through your Pinterest boards trying to find outfit inspo you pinned yesterday when you notice an ad for a store in the mall offering ...

https://amplifieddigitalagency.com/the-ins-and-outs-of-location-based-marketing/

What if your business could have the perfect employee – someone who is professional in both what they say and how they look, can help generate sales and new leads, and be available 24 hours a d...

https://amplifieddigitalagency.com/why-your-business-needs-a-well-designed-website/

International Women’s Day is a celebration of the achievements of women around the world. Every year on March 8th, we reflect on how far women have come and what barriers still need to be broke...

https://amplifieddigitalagency.com/celebrating-international-womens-day/

Consumers are constantly bombarded with unsolicited advertisements. With pop up ads online, inboxes full of spam emails, and commercials in the middle of YouTube videos, the current mass marketin...

https://amplifieddigitalagency.com/intro-to-inbound-marketing/

Virtual Event, What’s That? A virtual event is an organized gathering of people that occurs online allowing them to communicate information and enjoy a shared experience over the internet. The ...

https://amplifieddigitalagency.com/a-simple-guide-to-virtual-events/

It looks like working from home is the new normal moving into 2021. According to Upwork’s “Future of Workforce Pulse Report,” 41.8% of Americans will continue to work remotely this year. Al...

https://amplifieddigitalagency.com/work-from-home-health-tips-a-2021-refresher/

Many people, including those in the marketing industry, use the terms OTT and CTV interchangeably, which can be very confusing as they mean two different things. Although they have separate meani...

https://amplifieddigitalagency.com/ott-ctv-the-basics-of-streaming-tv/

The Covid-19 Pandemic had a huge impact on our app usage in 2020. More than ever we looked to our phones to communicate with friends, family, and coworkers, to get lost in the endless scrolling o...

https://amplifieddigitalagency.com/top-downloaded-apps-of-2020/

Ads are an ever-present part of our online experience. As you scroll through your favorite news site or browse a store online, you are bound to encounter a few. Have you ever wondered how those p...

https://amplifieddigitalagency.com/understanding-programmatic-advertising/

Search advertising is the process of getting a business’s ad to appear on search engine results pages. There are two avenues to achieve this – Search Engine Marketing (SEM) and Search Engine ...

https://amplifieddigitalagency.com/what-is-search-advertising/

It’s officially February! While this month is known for many things – like cold weather, Valentine’s Day, and being the shortest month of the year – one of the most powerful things Februa...

https://amplifieddigitalagency.com/black-history-month/

It’s no secret that the COVID-19 pandemic has affected nearly every industry, forcing many local businesses to shut their doors. Like many others, marketing and advertising agencies have had to...

https://amplifieddigitalagency.com/how-to-land-a-job-at-a-marketing-agency/

Email marketing is a form of digital marketing that uses email to promote a business’s products or services. Think of it as the digital version of physical mailers being sent through the postal...

https://amplifieddigitalagency.com/what-is-email-marketing/

In this day and age, you have the entire world at your fingertips. When you’re in the market for a new product, there are literally thousands of options to choose from. So, how does someone mak...

https://amplifieddigitalagency.com/the-basics-of-brand-perception-the-tools-to-track-it/

Many people have turned to social media to get the human interaction they are lacking during the pandemic. Over 80% of internet users worldwide will visit a social media platform at least monthly...

https://amplifieddigitalagency.com/why-your-business-needs-a-social-presence/

In an ever evolving digital marketing world, we are constantly expanding our expertise to bring our clients leading marketing strategies to better their business. With that being said, we are ple...

https://amplifieddigitalagency.com/hubspot-solutions-partners/

The holiday season usually brings a spike in sales for most companies. While this spike is a great thing for businesses, it is often followed by a decline in customer spending during the post-hol...

https://amplifieddigitalagency.com/8-ways-to-boost-post-holiday-sales/

The end of the tumultuous year that has been 2020 is in sight. At the beginning of the year, when the pandemic started, it seemed like there would eventually be a return to “normal.” With 202...

https://amplifieddigitalagency.com/3-marketing-trends-for-2021/

We may still be in the middle of a pandemic, but that doesn’t mean your holiday season should be anything less than cheerful! This year – give the gift of safety by getting in the holiday spi...

https://amplifieddigitalagency.com/8-ways-to-get-in-the-holiday-spirit/

What is the number one rule when time traveling? Don’t change anything! When we envision going back in time it seems the smallest action can have a huge effect on the future. Why not apply this...

https://amplifieddigitalagency.com/simple-ways-to-participate-in-giving-tuesday/

Like everything else this year, holiday shopping looks different than it has in the past. Many of us are doing our shopping online in an effort to social distance. Before you scroll through the p...

https://amplifieddigitalagency.com/supporting-local-businesses-while-during-the-holidays/

This year has certainly thrown us all some curveballs. From the ongoing effects of COVID-19, to the heightened tensions of the political climate, we are all in need of a little kindness. Whether ...

https://amplifieddigitalagency.com/world-kindness-day/

The post Holiday Marketing Playbook appeared first on Amplified Digital Agency .

https://amplifieddigitalagency.com/holiday-marketing-playbook-signup/

Advertising on social media can feel like a challenge at times due to the rules and restrictions put in place. For instance, many businesses who run targeted ads on Facebook have had ads denied o...

https://amplifieddigitalagency.com/facebook-eliminates-20-text-rule/

At Amplified, we want to make connecting with your customers as simple as possible. With our team of experienced professionals and access to new, cutting edge platforms, we can help you achieve y...

https://amplifieddigitalagency.com/smartsend-powered-by-amplified-digital-agency/

The post Supporting Black Owned Businesses appeared first on Amplified Digital Agency .

https://amplifieddigitalagency.com/supporting-black-owned-businesses/

The COVID-19 pandemic has altered our way of life, both currently and for the future. We’re not entirely sure what life after lock down and shelter-in-place orders will look like. Even as busin...

https://amplifieddigitalagency.com/how-to-plan-a-digital-recovery-for-your-business/

Coronavirus has changed everything, not only in our personal daily routines but also in the way we advertise. As a business owner or marketing manager, now is the time to adjust your regular mark...

https://amplifieddigitalagency.com/advertising-tips-during-the-covid19-pandemic/

As we approach Earth Day 2020, it’s worth taking a moment to think about how this Earth Day will be different. Normally, this holiday comes with protests about overuse of fossil fuels and deman...

https://amplifieddigitalagency.com/earth-day-2020-the-environmental-impact-of-covid-19/

The COVID-19 pandemic has left many business owners questioning the future, whether due to a decrease in shoppers or a closure per mandatory government order. It’s important to keep everyone sa...

https://amplifieddigitalagency.com/the-benefit-of-social-media-marketing-during-the-coronavirus-pandemic/

The late Fred Rogers once said, “When I was a boy and I would see scary things in the news, my mother would say to me, ‘Look for the helpers. You will always find people who are helping.’�...

https://amplifieddigitalagency.com/community-support-during-the-covid-19-pandemic/

Change is difficult. By now, we’ve all settled in to our new normal, with many of us working remotely, and most – if not all of us – learning how to be socially distant. Businesses in our l...

https://amplifieddigitalagency.com/supporting-local-businesses-while-social-distancing/

The post COVID-19 Communication Toolkit appeared first on Amplified Digital Agency .

https://amplifieddigitalagency.com/covid-19-communication-toolkit/

According to Forbes, digital marketing is expected to reach $146 billion by 2023. Over the past 5 years digital marketing has proven to be indispensable. In fact, there are several digital market...

https://amplifieddigitalagency.com/proven-digital-marketing-trends-you-cant-ignore/

The holiday season is a great time to boost your sales and profits with the right digital marketing strategy. In fact, you should consider beefing up your traditional marketing strategy by adding...

https://amplifieddigitalagency.com/5-digital-marketing-tips-to-get-you-geared-up-for-the-holidays/

It seems these days it is almost impossible to go into an establishment without seeing some sort of cannabidiol (CBD) product being sold, and as these items continue to grow in popularity, it mak...

https://amplifieddigitalagency.com/promoting-and-advertising-cbd-products/

Katie Palmer has been at Amplified since August 2017, and is our Content Manager. Her favorite part about working at Amplified is the diversity of things she gets to work with. “I’m not tied ...

https://amplifieddigitalagency.com/employee-spotlight-katie-palmer/

Computers have become a vital part to consumers’ daily lives, and with the addition of smartphones, they are virtually impossible to escape. At the touch of a finger, you’re able to find loca...

https://amplifieddigitalagency.com/utilizing-a-mobile-first-strategy-in-advertising/

Meet Erica Maurer! Erica is a Partner Development Manager with Amplified Digital in St. Louis, Missouri. Erica has been with Amplified for almost a year, and she loves the people and the leadersh...

https://amplifieddigitalagency.com/employee-spotlight-erica-maurer/

Advertising on social media has quickly become a favorite for many businesses as it provides an easy way to connect on a more personal level with customers. However, as new technology develops an...

https://amplifieddigitalagency.com/2019-social-media-trends/

Providing customers the opportunity to have a positive experience with your brand is essential for building your business. Your presence on digital and mobile platforms is where many are able to ...

https://amplifieddigitalagency.com/is-your-mobile-site-or-strategy-damaging-your-brand/

**PLEASE NOTE, THE APPLICATION PERIOD FOR 2019 HAS ENDED** Amplified Launch is an internship program offered by Amplified Digital Agency’s St. Louis office, where students take on some of our r...

https://amplifieddigitalagency.com/2019-summer-marketing-internship/

Mobile audiences are becoming more and more important to be in front of, in fact, we now know that more than half of web traffic now comes from mobile devices. Smartphones make it easy to get in ...

https://amplifieddigitalagency.com/mobile-targeting-ad-technologies-whats-the-difference/

Discontinuing Support for Google+ Social Network In December 2018, Google announced their decision to shut down the Google+ social network for consumers, effective April 2, 2019. The decision was...

https://amplifieddigitalagency.com/goodbye-google-plus/

Businesses should always be looking to expand their customer base, but for some, finding a way to connect to a new generation can prove difficult. While much of the focus the last few years has b...

https://amplifieddigitalagency.com/connect-gen-z-youtube/

In any business, it is important to understand who your customers are to better speak to them through advertising and throughout the pages and content on your website. When interacting with users...

https://amplifieddigitalagency.com/the-basics-of-google-analytics/

The new year is just around the corner, and if you haven’t already, it’s time to start thinking about your digital marketing strategy for 2019. Digital is always evolving, so keeping up with ...

https://amplifieddigitalagency.com/looking-ahead-digital-marketing-trends-in-2019/

Meet Michelle! She’s worked at Amplified for just over a year as a Campaign Strategist working with our Strategy team. Michelle’s favorite part about working with Amplified’s Strategy and P...

https://amplifieddigitalagency.com/employee-spotlight-michelle-martin/

Meet Jolene Sherman, our Fearless Leader (aka Vice President of Digital/Managing Director)! Jolene has been with Amplified for a little over a year, but worked with our sister company the St. Lou...

https://amplifieddigitalagency.com/employee-spotlight-jolene-sherman/

Ready or not – the holidays are coming! As the temperatures cool, sales will begin heating up, so now is the time to think about how to get your products and services in front of customers. Acc...

https://amplifieddigitalagency.com/prepare-your-business-for-holiday-shopping-season/

Meet Megan Ivey! Megan is a new Campaign Strategist, (she was previously a Campaign Coordinator) and has been with Amplified since the beginning of the year. Fun fact about Megan: she was voted m...

https://amplifieddigitalagency.com/employee-spotlight-megan-ivey/

The digital age can leave many advertisers wondering about the most effective ways to reach their target audiences. Some businesses may be hesitant to move away from their traditional media campa...

https://amplifieddigitalagency.com/tips-to-integrate-digital-into-your-traditional-marketing-campaigns/

Meet Riley! Riley’s been at Amplified for just over a year working with our Strategy Team as a Campaign Strategist. When asked what she values most about working at Amplified, she responded, �...

https://amplifieddigitalagency.com/employee-spotlight-riley-hale/

Humanizing a brand is one of the most efficient ways to create widespread exposure of your company’s core values. The reason this is often the case is it allows audiences to acknowledge your br...

https://amplifieddigitalagency.com/using-video-to-humanize-brands/

Selling cars is one of the most competitive businesses, with several dealerships for the same or rival manufacturers typically within close proximity to one another, each vying for attention, off...

https://amplifieddigitalagency.com/using-google-to-reach-automotive-shoppers/

Meet Keaundria! She’s been with St. Louis Post Dispatch for over 8 years, and has spent just over one of those years at Amplified. Currently, she works as a Digital Campaign Manager on our Clie...

https://amplifieddigitalagency.com/employee-spotlight-keaundria-mcroberts/

Smartphone users have an application for nearly everything; weather, games, grocery shopping, fitness tracking, social media… the list could go on for days. Perhaps you’ve been thinking about...

https://amplifieddigitalagency.com/does-your-business-really-need-an-app/

Meet Alexa Shelton! Alexa is an intern here at Amplified participating in our Launch Internship. She’s been here since May and will sadly be leaving us in mid-August to return to college at Spr...

https://amplifieddigitalagency.com/employee-spotlight-alexa-shelton/

It’s already August, which means the holiday season is approaching quickly, and you can never start preparing too early! There are several ways that your business can start gearing up for the h...

https://amplifieddigitalagency.com/wrapping-your-holiday-digital-strategy-early/

It is no secret that mobile advertising and marketing are some of the most prominent and beneficial forms of advertising. The average American spends around five hours a day on a mobile device; t...

https://amplifieddigitalagency.com/why-mobile-is-the-key-to-everything/

As businesses, we are working in an interesting time when technology and digital advertising is growing exponentially, but we still have millions of consumers accustomed to the “old ways” of ...

https://amplifieddigitalagency.com/integrating-digital-campaigns-traditional-marketing/

Technology is evolving the way we listen to music and audio programs, from streaming on Pandora, Spotify, and SoundCloud, to listening to our favorite podcasts. Not only can these services be use...

https://amplifieddigitalagency.com/programmatic-audio-advertising/

You have a great company, providing services and products you know are valuable to consumers, so you invest in advertising to get the word out. You’ve chosen a great strategy, but it may not be...

https://amplifieddigitalagency.com/storytelling-organic-content-impact-online-presence/

It’s hard to believe, but the season for sparklers and fireworks is here! If you’re a firework stand or store owner, you know how frustrating advertising and promoting your firework specials ...

https://amplifieddigitalagency.com/advertising-solutions-for-fireworks-business/

Promoting a business on LinkedIn can require far different tactics than those used on other social media sites. Similarly, promotion on LinkedIn can be more beneficial and influential than that o...

https://amplifieddigitalagency.com/5-ways-linkedin-can-impact-your-marketing-strategy/

Analyzing campaign data for your digital advertising is vital as it allows you to better tailor the message and targeting to your customers’ behaviors. Most commonly, as advertisers, the focus ...

https://amplifieddigitalagency.com/conversion-rate-shouldnt-be-overlooked/

Several characteristics separate millennial consumers from any other consumers in history. Many of the stereotypes that surround the millennial generation – defined as those roughly born during...

https://amplifieddigitalagency.com/millennial-stereotypes-benefit-business/

Bringing in new customers is important, but you don’t want to forget about keeping your current customers engaged. Many of those who are already fans of your business have most likely voluntari...

https://amplifieddigitalagency.com/google-customer-match-work/

Building your company’s website can be quite a grueling process, so when you’re at the point where you are finally ready to launch it and share it to the world, what should you do next? Setti...

https://amplifieddigitalagency.com/5-steps-to-take-after-a-new-website/

Amplified Digital Agency St. Louis is a PREMIER Google Certified Partner! What Does It Mean To Be A Premier Google Partner? The Google Partners program is a program designed for advertising agenc...

https://amplifieddigitalagency.com/amplified-digital-agency-st-louis-premier-google-certified-partner/

In the not-so-distant past, you had to wait until you were home in order to watch your favorite television show. Unfortunately, if you were away when it was showtime, you had either better hope y...

https://amplifieddigitalagency.com/youtube-changes-how-we-watch-tv/

Online video has become an integral part of our digital world. With users sharing videos on Facebook and websites such as YouTube, there’s a constant flow of new information to be consumed. Als...

https://amplifieddigitalagency.com/making-impact-video-marketing/

Many smartphone users have discovered the convenience of their built-in assistants while on the go, such as Siri, Google, and Bixby. Now, with the growth of devices such as Amazon Echo, Google Ho...

https://amplifieddigitalagency.com/voice-search-affects-digital-marketing-strategy/

Amplified Digital is excited to welcome Becca, Megan and Cody to our growing team! So what gets these newbies Amplified? Becca: Account Coordinator Prior to joining our team, Becca attended SIU a...

https://amplifieddigitalagency.com/meet-becca-megan-cody/

In the realm of digital marketing, it seems there are always new ways to reach your customers, ranging from simple to complex and even highly targeted. Some trends show promise, only to prove ine...

https://amplifieddigitalagency.com/suffering-digital-delirium-ampidote/

If you keep up to date on digital advertising news, you’ve undoubtedly seen headlines regarding Facebook’s plans to update users’ news feeds, to “prioritize posts that spark conversations...

https://amplifieddigitalagency.com/facebooks-algorithm-change/

Whew! We made it through the Holidays! Hopefully your company had a wonderful Holiday season and you’re off to a prosperous New Year! The team at Amplified thought we’d help kick off the year...

https://amplifieddigitalagency.com/sweet-digital-marketing-deals-2018/

As the end of the year approaches, most of us reflect on the year we’ve had, and begin to set our personal resolutions for the New Year. But what about your professional resolutions? If you’r...

https://amplifieddigitalagency.com/setting-2018-resolutions-for-your-company/

Digital consumers are turning more and more of their attention to online video, with YouTube now exceeding one billion hours viewed per day globally¹. This trend is projected to increase with an...

https://amplifieddigitalagency.com/youtube-trueview/

Television advertising can sometimes be a great way to advertise, but it can also be very broad, delivering your message to too many customers that may not even be interested. However, you don’...

https://amplifieddigitalagency.com/connected-tv-what-is-it-and-how-will-it-benefit-your-company/

For IMMEDIATE RELEASE View as PDF Amplified Digital Named a Top 20 Agency St. Louis, MO, October 16, 2017– Amplified Digital has been named among the top twenty advertising agencies in St. Loui...

https://amplifieddigitalagency.com/amplified-digital-agency-st-louis-named-a-top-20-agency/

When people realize they want or need something, they instinctively turn to their search engine of choice, and for 1.2 billion people, that search engine is Google.1 We are all familiar with the ...

https://amplifieddigitalagency.com/top-5-reasons-you-should-be-using-search-engine-marketing/

For decades, direct mail has persisted as a tried and true way for brands and local companies to reach their clientele, however recent research has shown that direct mail efforts only become trul...

https://amplifieddigitalagency.com/ip-targeting-digital-direct-mail/

The digital age has brought about changes in almost every aspect of our daily lives. It has uprooted the way that consumers consume media, research products and services, listen to music, communi...

https://amplifieddigitalagency.com/build-an-additional-revenue-stream-that-supports-your-traditional-media/

Have you ever watched a video while you were scrolling through Facebook, only to realize afterwards that it wasn’t one of your friends who shared it? Native ads are designed to blend in with th...

https://amplifieddigitalagency.com/what-is-native-advertising-and-why-you-should-be-using-it/

2017 is projected to be “The Year of Video” – The year that online ad spending surpasses that on television. This notion is supported by the fact that for the first time last year, both the...

https://amplifieddigitalagency.com/2017-the-year-of-video/

With summertime in full swing, it’s hard to think about the winter holidays that are slowly approaching, but if you’re a small business, an innovative and well planned marketing strategy is i...

https://amplifieddigitalagency.com/august-isnt-just-for-back-to-school-planning/

Search advertising, also known as Pay-Per-Click (PPC), is a form of advertising that takes place within search engine results. When a consumer searches for a keyword you’ve bid on, their search...

https://amplifieddigitalagency.com/search-display-advertising-the-power-of-two/

When the opportunity to work at Amplified Digital first surfaced in my life, I had other plans- and by “plans”, I mean a long list of things I might possibly want to do after I graduated from...

https://amplifieddigitalagency.com/meet-amplifieds-newest-employee/

Have a GREAT Employee you’d like to reward? Enter them to win a St. Louis VIP Experience from Amplified Digital! You and your lucky employee could win 4 tickets to the St. Louis Baseball Game o...

https://amplifieddigitalagency.com/employeevip/

Exclusive, Limited Time Offers for the Home Services Industry WAIVED PPC SETUP FEE – $750 VALUE! Get your brand in front of an audience that is looking to make a decision! Showing at the top of...

https://amplifieddigitalagency.com/limited-time-offers-home-services-industry/

Learn the importance of digital marketing for the Automotive Industry and view trends, research and insights that can help you reach your automotive shopping audience in all their moments of need...

https://amplifieddigitalagency.com/google-partners-connect-automotive-replay/

Fall in Love with Valentine’s Day Promotions! Valentine’s Day is one of the biggest consumer holidays of the year. In 2015, spending hit 19.5 million dollars, the highest number on record. Ta...

https://amplifieddigitalagency.com/fall-in-love-with-valentines-day-promotions/

At Amplified Digital, we always work to ensure that your company’s website, social and marketing campaigns are working for your business…but sometimes, we need a little time to goof off! Th...

https://amplifieddigitalagency.com/the-amplified-elves-are-hard-at-work/

It’s getting chilly here at Amplified Digital! What better way to celebrate the Holiday Season than a good ‘ole SNOWBALL FIGHT!! Happy Holidays! The post Amplified Digital Team Snowball Fig...

https://amplifieddigitalagency.com/amplified-digital-team-snowball-fight/

The post Happy Holidays from Amplified Digital! appeared first on Amplified Digital Agency .

https://amplifieddigitalagency.com/happy-holidays-from-amplified-digital/

Amplified is Thankful for You! For those of you who currently work with us, we want to say “Thank You for being an Amplified Digital customer!” And we would like to reward you! If you recomme...

https://amplifieddigitalagency.com/were-thankful-for-you/

The Scary Website Entries are IN – Now It’s Time to VOTE! Our team has selected the top 3 Scary Website Contest Entries and now we need your help choosing the winner! Vote for the website bel...

https://amplifieddigitalagency.com/vote-for-the-scariest-site-to-win/

Happy Halloween! We’ve stirred our cauldrons to bring you a special treat: three tricks to help your business gear up for the holidays and avoid horror stories this season. These ghoulishly del...

https://amplifieddigitalagency.com/three-horror-stories-you-can-avoid-with-a-solid-holiday-marketing-strategy/

Consumers Control the Conversation Social networks like Facebook, Twitter, Google+ and Foursquare have dramatically changed the way businesses communicate compared to traditional media. A reputat...

https://amplifieddigitalagency.com/how-to-respond-to-online-reviews/

Did you know it is estimated that a person in the United States can expect to move an average of 11.7 times in their lifetime? According to the U.S. Census Bureau, roughly 40 million people mov...

https://amplifieddigitalagency.com/digital-new-movers/

Top 5 Reasons Your Company Needs a New Website Your company has a website (that’s good, considering it is 2016). However many business owners are faced with the question of whether The post...

https://amplifieddigitalagency.com/top-5-reasons-your-company-needs-a-new-website/

Amplified Digital Scary Website Makeover Contest! Trick or Treat! What’s scarier, Zombies or your website?… It’s your website, isn’t it? Over the next few weeks we’ll be zeroing in on t...

https://amplifieddigitalagency.com/scary-website-sweepstakes/

Recruiting & Hiring with Digital Display The economic reality of 2016’s employment rate is not entirely impressive by any means, with five percent of the United States population out of work. ...

https://amplifieddigitalagency.com/recruiting-with-digital-display/

Right to Sell Arms – Gun & Ammo Advertising Network Today, it is nearly impossible for firearm retailers to digitally market and promote their products because of strict boundaries ad networks ...

https://amplifieddigitalagency.com/right-to-sell-arms/

When you woke up this morning, your first move was most likely a reach for your cell phone. You may also find yourself immediately checking your phone when you start your lunch break. Let’s be ...

https://amplifieddigitalagency.com/sms-marketing/

Join us in welcoming 3 new employees to the Amplified Digital St. Louis team, Jeri, Melissa and Je! (Photographed from left to right: Je, Melissa and Jeri) Jeri, our new Administrative Digital S...

https://amplifieddigitalagency.com/welcome-to-the-amplified-stl-team-jeri-melissa-je/

As 2015 quickly comes to a close, we naturally reflect on “the good’s, the bad’s, and the ugly’s” of our habits and behaviors. In addition, we ponder our business practices and how the ...

https://amplifieddigitalagency.com/digital-trends-of-2016/

Holiday shopping continues to ever increase on mobile devices: 54% of consumers plan on mobile based shopping techniques. Google has extensive research on shopping trends to indicate the importan...

https://amplifieddigitalagency.com/holiday-shopping/

People travel from all over the world to the Northern Lights in Alaska to be a part of, and witness nature’s many miracles. What makes the lights so captivating? Some may say it’s a break fro...

https://amplifieddigitalagency.com/standing-out/

Is your company taking advantage of the Super Bowl? Thankfully, your company doesn’t need to spend millions of dollars for a 30-second in-game commercial spot to reach your consumers. This is t...

https://amplifieddigitalagency.com/using-social-media-during-the-superbowl/

What is Geo targeting? Before you can dive head first into this article, it is important to understand what geo targeting is. Geo targeting, also spelled geo-targeting, is used in context of adve...

https://amplifieddigitalagency.com/geotargeting-on-the-rise/

Cellular Shopping takes over desktop & laptop Do you feel most comfortable & secure shopping online from the comfort of your computer chair or at the convenience of your fingertips? According to ...

https://amplifieddigitalagency.com/the-new-shopping-device/

Every brand wants to make great advertising campaigns that stick out and keep people talking. With that being said, is Vine the new way to do it? Vines are “micro-videos” that are up to six s...

https://amplifieddigitalagency.com/they-heard-it-through-the-great-vine/

Be Heard On Social Media By Implementing These 3 Tips From Our Experts You have to work through the noise to be heard. Many businesses have adapted to the digital landscape. Of those many busines...

https://amplifieddigitalagency.com/3-tips-on-how-to-be-heard-via-social-media-marketing/

Many Americans have their smartphones readily available in their pockets or in bed with them at night. No matter where you go, it seems everyone is glued to their phone. According to PewResearch...

https://amplifieddigitalagency.com/with-the-presence-of-mobile-marketing-is-desktop-marketing-dying/

People have become more familiar & comfortable with interacting through their smartphones & tablets rather than talking face to face. And while this way of communication continues to trend upward...

https://amplifieddigitalagency.com/texting-now-available-via-snapchat/

Is Your Business Optimized for Digital Success this Holiday Season? There have been many interesting studies done recently on consumer buying behaviors as it relates to holiday shopping. Here are...

https://amplifieddigitalagency.com/is-your-business-optimized-for-digital-success-this-holiday-season/

The post Small Businesses are Stuck on Pinterest: ‘Rich Pins’ Drive Growth appeared first on Amplified Digital Agency .

https://amplifieddigitalagency.com/small-businesses-use-pinterest/

Why Mobile Matters to Your Business There’s an AskReddit post from several months back that made the internet rounds where someone asked the question: “If someone from the 1950s suddenly appe...

https://amplifieddigitalagency.com/why-mobile-advertising-matters/

Mobile & Smartphone Search – Why it Matters to Your Business “Mobile devices, such as smartphones and tablets, are gaining market share, They’re now people’s go-to tool for communicating,...

https://amplifieddigitalagency.com/mobile-smartphone-search/

The Internet’s favorite social media powerhouse is continuing to expand its long list of functions. Facebook unveiled its plans for a new feature last week – Embedded Posts. Taking a cue from...

https://amplifieddigitalagency.com/facebook-offers-up-embedded-posts/

Google Glass, or Glass as it is simply known, had news outlets, social media and blogs alike buzzing last summer when a video tutorial from the Google I/O 2012 keynote of a prototype of the tech-...

https://amplifieddigitalagency.com/design-firm-give-google-glass-a-style-makeover/

Google Adds Interactive Places “Carousel” to Local Search Results Google introduced a new design for local search results on desktop and tablets that put a carousel with the top results at th...

https://amplifieddigitalagency.com/google-local-carousel-feature-for-local-businesses/

Most social networks, such as Twitter, Instagram, Pinterest, Google+, the Vine, and Tumblr have used hashtags for a long time now. (When a hashtag is included in a post, clicking on the hashtaged...

https://amplifieddigitalagency.com/hashtags-help-streamline-organize-content-on-all-social-media-including-facebook/

Yesterday Google said it was launching a new Google+ Dashboard to help Google+ business users get more out of the Google + service. The fact that it connects with other Google products (i.e., Map...

https://amplifieddigitalagency.com/new-google-dashboard-lets-businesses-manage-presence-in-google-plus-local-search-social-maps-adwords/

As we enter into 2013 as business professionals, we know that our company’s Facebook presence cannot be ignored. No longer do we have the option to avoid a presence on the social media giant’...

https://amplifieddigitalagency.com/likes-vs-talking-about-this-facebook-engagement-measurement/

Although Member Numbers Remain Strong, Maturing Social Giant Now Thought Of As a “Chore” For Many, Especially Millennials Can the Social Giant Regroup To Avoid Fizzling Out? Has Facebook beco...

https://amplifieddigitalagency.com/facebook-losing-its-edge/