‘How do I respond to a negative google review of my business?’ is a really common query we get from businesses. Firstly, in case you’re not sure, you can access your business’ Google revi...
https://www.webfirm.com/blog/how-to-respond-to-negative-google-reviews/
Ecommerce as an industry is expected to top $6.5 billion by 2023, and that’s with the Coronavirus crisis throwing a lot of our plans into disarray. At first sight, this is the best opportunit...
Harness the value of long-term relationships by providing trustworthy, well-written, evergreen content. Def: A good headline that matches content is not clickbait, a good headline that misrepr...
https://www.webfirm.com/blog/imagine-a-world-without-clickbait/
Today our Melbourne SEO Agency is talking page speed and SEO. Google has a new set of metrics for measuring how fast a web page is and they plan on using these metrics in the algorithm to help ra...
The Billion Dollar Mission to Integrate Language & Technology Imagine for a moment- three rooms; with two containing a single human being, and the third room- a computer. The roles for each a...
https://www.webfirm.com/blog/introduction-to-natural-language-processing-nlp/
In most cases, our Melbourne digital marketing agency has found that users’ needs are changing, not disappearing. We are seeing success with clients that pivot their business strategies based o...
Analytics doesn’t do much if you don’t send quality data to it. In this brief exploration we go into the details of how you can start to get more out of your tracking today. We cover; User Be...
https://www.webfirm.com/blog/bridging-google-analytics-and-tag-manager/
What is Facebook Marketplace? Facebook released its Marketplace platform in 2016, gaining rapid popularity due to it being extraordinarily convenient and easy for businesses & consumers to buy a...
https://www.webfirm.com/blog/how-to-use-facebook-marketplace-to-your-advantage-as-a-business/
(We) bear in mind that the object being worked on is going to be ridden in, sat upon, looked at, talked into, activated, operated or in some other way used by people individually or en masse. ...
https://www.webfirm.com/blog/a-short-history-of-user-experience-ux/
If you have dipped your toes into the extensive waters that is SEO, you may know that it can be broken down into three key areas: on page SEO, off page SEO and lesser known to the Average Joe, te...