It's possible that we're looking at the genesis of the first AR social media platform.
http://www.dmnews.com/why-pokemon-go-is-a-social-network-in-disguise/article/515003/
We discuss some of our own ad blocking experiences during a Facebook Live stream.
http://www.dmnews.com/getting-candid-about-ad-blockers/article/509905/
We explore the five marketing strategies at play in Blizzard's latest shooter phenomenon.
http://www.dmnews.com/video-why-overwatch-is-a-perfect-storm-of-marketing-execution/article/504624/
We reviewed the social, email, and web components of the famous company's marketing.
http://www.dmnews.com/video-how-blue-apron-is-winning-the-menu-delivery-hunger-game/article/503059/
In Focus: Marketing Hall of Femme honoree Leontyne Greene-Sykes, Ikea U.S.'s former chief marketer, discusses keys to success for female marketers, and misconceptions about marketing.
Our Marketing&Tech Innovation Summit partner delves into data acquisition, insights, and ownership.
http://www.dmnews.com/why-having-fresh-data-is-better-than-driving-daily-action/article/492905/
In Focus: Marketing Hall of Femme honoree Emma Carrasco, NPR's chief marketer, expounds on the importance listening played to her journey from the stage to CMO.
http://www.dmnews.com/nprs-cmo-on-the-value-of-listening-and-leadership-in-marketing/article/477810/
In Focus: Marketing Hall of Femme honoree Mish Fletcher, chief marketer of OgilvyOne Worldwide, discusses the rewards of not-so-delicately balancing data with creativity.
DMN 40 Under 40 Award winners reveal their secret talents, hobbies, and dream jobs.
http://www.dmnews.com/the-secret-life-of-top-marketers/article/452435/
DMN 40 Under 40 Award winners reveal their favorite trends in contemporary marketing.
http://www.dmnews.com/top-marketers-dish-on-the-top-trends-in-the-industry/article/449163/