Last updated on October 27th, 2015 The rise of local SEO has easily been one of the biggest changes in search optimization this past year. Local SEO has been Google’s baby ever since the releas...
Last updated on December 22nd, 2015Welcome to SEO Advantage’s Trivia feature Friday, where we discuss, dissect and comment on the internet and marketing, and how the two intertwine. What was th...
Last updated on December 22nd, 2015For marketers concerned that their web content is not performing to its maximum potential, eye-tracking software and heat maps can tell you where your visitors ...
https://www.seo-e.com/site-architecture/eye-tracking-studies.htm
Last updated on September 6th, 2017Location, location, location… it’s vital for brick-and-mortar storefronts and online businesses. It takes a lot of online marketing muscle and search engine...
https://www.seo-e.com/content-marketing-management/why-your-website-is-not-making-money.htm
Recently, I had the pleasure of watching a webinar from Marketing Experiments (ME) entitled “Long Copy vs. Short Copy – How Discovering the Optimal Length of a Webpage Produced a 220% Increas...
Welcome to SEO Advantage’s Friday Trivia feature, where we’ll discuss, dissect and comment on the history of the internet and marketing, and how the two intertwine. Each of the events listed ...
https://www.seo-e.com/online-marketing/friday-trivia-which-came-first.htm
Last updated on January 25th, 2017All the way back at the beginning of 2012, Google rolled out a new page layout algorithm. This October, the search giant provided an update on the algorithm, cla...
https://www.seo-e.com/forum-watch/keeping-your-content-above-the-fold-and-easy-to-find.htm
While it may seem like a minor detail, we can’t tell you how many times we’ve spotted bad URLs in a website…in fact, it’s one of the first things that jump out at us when evaluating site ...
https://www.seo-e.com/seo-technology/url-syntax-and-how-it-can-dramatically-affect-seo.htm
Last updated on September 5th, 2012As a search engine optimization company specializing in helping businesses dominate their respective industries online, we spend a lot of time considering what ...
https://www.seo-e.com/seo-technology/is-seo-and-usability-separable-or-inseparable.htm
Just about every day, a new technological innovation hits the market – at least it seems to anyway. One area that’s experienced rapid growth in recent years is mobile smartphone technology. T...
https://www.seo-e.com/online-marketing/why-mobile-sites-have-to-be-simple.htm