Google's Official Digital Marketing Publication Discover CMO Aude Gandon's secret recipe that transformed Nestle's digital marketing strategy.
Google’s Official Digital Marketing Publication. Prepare for third-party cookie deprecation with The Durable Growth Center’s guidance, FAQ, and more.
Google’s Official Digital Marketing Publication. Explore the top questions to ask when it comes to finding a media agency partner.
Google’s Official Digital Marketing Publication. Explore how to increase conversions throughout the marketing funnel & build customer trust.
Google’s Official Digital Marketing Publication. Hear from Jason Hartley how to prioritize privacy and prepare for a year of marketing changes.
Google’s Official Digital Marketing Publication. Explore the Media Lab learnings from 2023 to that may be helpful for your 2024 planning.
Google’s Official Digital Marketing Publication. Explore the evolution of sports fandom on YouTube and how it is shaping marketing strategies.
Google’s Official Digital Marketing Publication. Explore digital advertising trends including generative AI, privacy-safe technology, and more.
Google’s Official Digital Marketing Publication. Discover how connecting with customers throughout their path to purchase will drive profits.
Google’s Official Digital Marketing Publication. Explore our 2024 retail guide to learn about utilizing Google AI in retail to drive business growth.
QuickBooks Canada has integrated AI into its processes, achieving great success in its marketing strategy. Find out how it was made possible.
The winners from Google Canada’s inaugural Search Honours Awards tell their stories on using AI-powered strategies to optimise marketing campaigns.
Google’s Official Digital Marketing Publication. Discover The New York Times’s digital advertising strategy and modern approach to global advertising.
Google’s Official Digital Marketing Publication. See how advertising and subscription-based models help The New York Times give better ad experiences.
Google’s Official Digital Marketing Publication. Explore this AI Handbook for the latest tools, resources, and materials for marketers.
Google’s Official Digital Marketing Publication. See what we learned from experiments on optimizing video ad creative and what marketers need to know.
Google’s Official Digital Marketing Publication. Discover how digital tools and advertising can help support small, local businesses.
Google’s Official Digital Marketing Publication. Explore how AI creative tools are transforming the future of the creative industry.
Google’s Official Digital Marketing Publication. Explore how AI is changing the digital marketing ecosystem & how to put AI to work for your company.
Google’s Official Digital Marketing Publication. Explore the consumer research study that shows the role creator content plays in purchase decisions.
Google’s Official Digital Marketing Publication. Explore the future of brand partnerships and how to utilize them to increase your brand’s reach.
Google’s Official Digital Marketing Publication. Explore how marketing is transforming in 2024 from some of Google’s leaders.
Google’s Official Digital Marketing Publication. Explore the future of e-commerce trends in Latin America with Katie Couric and Sean Summers.
Canada is becoming increasingly diverse. Here’s how multicultural marketing can grow brands’ consumer engagement and loyalty in a digital environment.
Google’s Official Digital Marketing Publication. Explore how Hilton and iProspect maximized campaign results with full-funnel marketing strategies.
Google’s Official Digital Marketing Publication. Meet the leaders defining the future of modern marketing through privacy, trust, & transparency.
Google’s Official Digital Marketing Publication. Explore how marketers are focused on privacy-first measurement to prepare for a cookieless future.
Google’s Official Digital Marketing Publication. Discover how to drive business growth and maximize measurement after third-party cookies.
Google’s Official Digital Marketing Publication. Discover how organizations are creating a privacy-first culture to build trust with customers.
Google’s Official Digital Marketing Publication. Discover how Subway makes the most of marketing mix modeling as part of its measurement strategy.