As we think about Mother’s Day, it’s the perfect time to gather some of our favorite leadership resources for women in higher ed administration, many of whom work the so-called Second Shi...
Leading up to Mother’s Day, we’re celebrating all the amazing moms in higher education who are assisting students administratively, often while raising up young minds at home. If you�...
https://blog.olark.com/mothers-day-books-for-higher-ed-leaders
Tracking higher education key performance indicators (KPIs) is a little like lifting weights… you might have no desire to do it each day, but by the end of the month or year, you’re reall...
If your seasoned enrollment staff are operating live chat, they’ll probably anticipate certain questions. But what if you’re handing off chat to students or other support team members? Ho...
It can be tough to find enrollment and higher ed marketing resources, period, let alone ones that address your specific needs. Don’t despair though, there are some real gems of industry ...
https://blog.olark.com/top-books-podcasts-higher-ed-enrollment
"Everybody’s trying to make a lasting impression. A prospect’s first impression might be your website." - Samantha Hudeck, Manager of Administrative Services, FeneTech Today's B2B buyers ...
https://blog.olark.com/industrial-service-businesses-live-chat
A lot of organizations tell us that their Salesforce CRM is their source of truth. “If it’s not in Salesforce, it didn’t happen.” Unfortunately, some organizations don’t have a Sale...
https://blog.olark.com/salesforce-and-olark-integration-use-cases
When I applied to college over a decade ago, I would have loved to ask questions of admissions online. And as a student, getting degree info or career guidance from my dorm room would have be...
Here at Olark, we’re committed to digital accessibility. Below, we wanted to share our story of getting audited and conforming to important accessibility standards. But first, let’s discu...
Live chat and business-to-business (B2B) companies haven’t been friends as long as other sectors like business-to-consumer (B2C). At my last B2B company, we had our quote forms and email su...