JCPenney has debuted its Rewards and Credit Program, a free loyalty program for customers. “Last year, JCPenney announced a $1 billion reinvestment plan to further improve customer experience a...
Loyalty programs have long served as a cornerstone for businesses seeking to cultivate lasting relationships with their customers. With the ongoing evolution of mobile technology and advancements...
Forty years ago, shoulder pads and high tops ruled fashion. Tina Turner and Madonna ruled the airwaves. The original movie version of “Dune” was in theatres (and it’s déjà vu all over aga...
Consumers want loyalty rewards, but not if it means having to work their way through a complicated digital interface. Retailers including Albertsons and PetSmart are updating their programs t...
While it’s common for businesses to foster customer loyalty by offering perks in exchange for purchases, cardholders have a certain degree of dissatisfaction with the quality of the rewards the...
As retailers look to meet consumers’ digital expectations, PYMNTS Intelligence research reveals, loyalty rewards can go a long way. By the Numbers Research from PYMNTS’ study last year “T...
The Consumer Financial Protection Bureau (CFPB) will reportedly take a closer look at credit card reward programs. This move follows an increase in the number of complaints the agency has recei...
In today’s digital age, where competition is a click away, loyalty has become a cornerstone of customer retention and satisfaction for both retailers and financial institutions looking to drive...
Generation Z consumers, those often digitally savvy 18- to 25-year-olds, have emerged as an important target market for financial institutions (FIs) seeking to expand their customer base. One way...
Media and telecom organizations are working with payment facilitators (PayFacs), independent software vendors (ISVs) or marketplaces to make embedded finance part of their business models. Accord...