Remember the days when listening to your favorite artist meant buying a record or CD? While vinyl album sales are The post More than music: How Spotify, Apple & Amazon promote their streaming ...
Tax Day wouldn’t rank too highly on most people’s lists of favorite dates. But for the tax software industry, it’s The post The battle of Tax Day: Analyzing TurboTax, H&R Block and TaxAc...
Here’s a thought exercise. How many times have recommendations from other people driven your purchase decisions? And how many times The post Crafting Powerful Testimonial Ads That Convert a...
https://blog.adbeat.com/the-art-of-crafting-powerful-testimonial-advertisements-that-convert/
In a world where 95 percent of Americans pay for more than one streaming service, it’s hard to remember a The post Netflix vs Amazon: The display ad battle for our streaming bucks appeared ...
https://blog.adbeat.com/netflix-vs-amazon-the-display-ad-battle-for-our-streaming-bucks/
Founded in 1938, Samsung is a South Korean conglomerate with affiliates selling everything from life insurance to engineering services to The post Inside Samsung’s $150M+ display ad strategy...
https://blog.adbeat.com/inside-samsungs-150m-display-ad-strategy-can-it-overtake-apple/
Lazy. Entitled. Zero work ethic. Addicted to their phones. These are some of the most common phrases used to describe The post Marketing to Millennials: 5 Strategies To Increase Your ROI appe...
https://blog.adbeat.com/marketing-to-millennials-5-strategies-to-increase-your-roi/
Digital advertising showed no signs of slowing in 2023, with global spending reaching an estimated $423.3 billion — accounting for The post 2023’s top-spending display advertisers: Who the...
With nearly $200M in yearly purchasing power, millennials (born between 1981 and 1996) are changing the way brands advertise their The post Why should you market to millennials? appeared firs...
https://blog.adbeat.com/why-should-you-market-to-millennials/
The marketing world is dynamic and ever-changing — trends, technology, and tactics are never stagnant. That’s why it’s critical that The post How brands like Panera, KFC, and Pepsi are l...
Online advertising has come a long way since its inception. Given that search accounts for only 21 percent of active The post Video advertising: 3 Best practices to capture (and retain) a cust...