Digital Marketing Optimization - Neal Cole

Today, we’re diving into a nifty GA4 feature that helps you redact sensitive data like email addresses and query parameters. Why Redact Data? Redacting data is crucial for privacy and complianc...

https://conversion-uplift.co.uk/post/how-to-redact-email-addresses-and-query-parameters-in-google-analytics-4/

Introduction Are you looking to get the most out of your website forms but don’t want to invest in expensive form analytics software? Good news: Google Analytics 4 (GA4) has got you covered! Wi...

https://conversion-uplift.co.uk/post/how-to-use-google-analytics-4-for-form-analytics-a-step-by-step-guide/

Introduction Tracking user behaviour across multiple websites is crucial for businesses, Google Analytics 4 (GA4) offers a solution through its roll-up property feature. This blog post aims to gu...

https://conversion-uplift.co.uk/post/how-to-set-up-a-ga4-roll-up-property-with-google-tag-manager/

Introduction: I am going to introduce you to ChatGPT+ via the plugin – Avian. Overview of Video Dialogue: Create an account with Avian. They do have a free trial on ChatGPT+ which is the paid v...

https://conversion-uplift.co.uk/post/chatgpt-avian-ga4-plugin/

Introduction: I am going to introduce you to a powerful tool for data exploration, which is Chat GPT’s Code Interpreter with Google Analytics 4. Overview of Video Dialogue: I’m going to show ...

https://conversion-uplift.co.uk/post/code-interpreter-data-visualisations/

Our Google Analytics 4 (GA4) audit checklist is the most comprehensive checklist you will find and is divided into 16 sections, each with a particular focus area. You can access our free Google A...

https://conversion-uplift.co.uk/post/google-analytics-4-audit/

Opting out of Automatic GA4 Migration To assist you in opting out of the automatic GA4 migration, we have produced a video tutorial that shows you how to do it. You can follow the steps outlined ...

https://conversion-uplift.co.uk/post/how-to-opt-out-of-automatic-ga4-migration/

What is a GA4 Path Exploration Report? A GA4 path exploration report allows you to analyse user paths and the sequences of interactions they take across your website, mobile app, and other digita...

https://conversion-uplift.co.uk/post/how-to-create-a-ga4-path-exploration-report/

Creating Custom Channel Groups in GA4: Creating custom channel groups in GA4 can provide several benefits, including: 1. Better Understanding of Traffic Sources: By creating custom channel groups...

https://conversion-uplift.co.uk/post/how-to-create-custom-channel-groups-in-ga4/

Need help deciding which Session Replay tool is best for your business? Is Hotjar or Clarity sufficient or do you need a more advanced tool? This article will answer those questions and ensure yo...

https://conversion-uplift.co.uk/post/hotjar-vs-clarity-comparison/