We’re not fortune tellers (we’re not that kind of medium), but that doesn’t mean we haven’t thought about what’s in store for us in the coming year. We’ve gathered our team together t...
https://itsahappymedium.com/blog/ai-apis-and-pwas-happy-medium-predictions-for-2024/
Our most memorable experiences lately traverse the great public spaces and the isolated indoors. We revisit a Mother’s Day ad from earlier in the year that really pulled at our heartstrings, pr...
https://itsahappymedium.com/blog/pill-packaging-and-ads-for-mothers-09-2022/
Our most memorable experiences of April are all over the place. We discuss bag fees, toy twigs, over-communication and a whole lot of empathy in our in-box. Bag Fees Nudge Us to Actually Re-Use O...
https://itsahappymedium.com/blog/over-communication-and-empathy-04-2022/
This month our standout experiences involve the intersection of technology and amazing customer service, clever cardboard engineering, and the value of going the extra mile in customer experience...
We’re putting our heads together to come up with the best experiences that helped us through the harshest month of the year. We’re doing this for a few reasons. For some, it’s fun to crow a...
https://itsahappymedium.com/blog/best-experiences-february-2022/
We are never, ever, getting back to normal (Taylor’s version). In honor of the re-release of Red, it only makes sense to paraphrase the iconic Taylor Swift. In the Fall of 2019 our leadersh...
Marketers constantly canvas the media landscape trying to get a few seconds of attention from their audiences, and celebrate any margin of success over a benchmark. As attention spans shrink and ...
https://itsahappymedium.com/blog/getting-started-with-sms-marketing/
A lot goes into building your brand and corporate identity. From something as small as picking your fonts and color palettes, to defining your key values and mission statement–every choice need...
https://itsahappymedium.com/blog/putting-purpose-behind-your-cause-marketing/
The marketing industry is approaching a crossroads. With issues of user privacy gaining traction and priority in industry discourse, it’s important to understand the implications moving forward...
https://itsahappymedium.com/blog/back-to-basics-of-digital-media/
After years of steady growth, the COVID-19 pandemic caused online spending in the U.S. to soar past estimates in 2020. According to Digital Commerce 360, consumers spent $861.12 billion online wi...
https://itsahappymedium.com/blog/leveraging-e-commerce-and-in-app-commerce-to-build-your-business/