Andy Sernovitz | Damn, I Wish I'd Thought of That!

Hi Folks – You’ve probably noticed that there haven’t been any posts here for a few years. I’ve been focused on my current business and haven’t been working on word of mouth marketing. ...

http://damniwish.com/paused-for-now/

I’m writing this post for someone who has a book to promote, but is horrified by the idea of being a self-promoting marketer. He does a lot of writing and a lot of the right promotional things,...

http://damniwish.com/how-to-get-slowly-famous/

Want to really understand what’s going on with all the crazy things happening in the oil business? Read this book: The Green and the Black. The Complete Story of the Shale Revolution, the Fight...

http://damniwish.com/oil-what-the-heck-is-happening/

Space is a highly valued commodity that most businesses have. And often, when you share it with another group, cool things The post Newsletter #1063: The “Shared Space” Issue first appea...

http://damniwish.com/newsletter-1063-the-shared-space-issue/

There are only a handful of truly culture-driven companies. (There’s a lot of talk, there’s a lot of values statements, but little actual culture.) Real culture is hard. It’s hard because i...

http://damniwish.com/recruiting-for-culture-is-hard/

Last year, we bought 44 acres of land in northeast Austin to build a brand new campus for my company, GasPedal. It’s been our dream to have a place to make our own that’s both communal and pr...

http://damniwish.com/my-companys-moving-to-a-44-acre-ranch-next-year/

None of this stuff will win awards, and it might not have a huge impact on your bottom line. But it’s The post Newsletter #1062: The “Stuff People Notice” Issue first appeared on Andy ...

http://damniwish.com/newsletter-1062-the-stuff-people-notice-issue/

People have found ways to do something good for other people with food since the beginning of time. So it’s no The post Newsletter #1061: The “Food for Good” Issue first appeared on An...

http://damniwish.com/newsletter-1061-the-food-for-good-issue/

Every once in awhile, you find customers who want more than to just buy your stuff and go home. Sometimes, they The post Newsletter #1060: The “Like They Own the Place” Issue first appea...

http://damniwish.com/newsletter-1060-the-like-they-own-the-place-issue/

We’ve gotten used to the onslaught of fake announcements, fake products, and fake news that come from big brands around every The post Newsletter #1059: The “Fake” Issue first appeared...

http://damniwish.com/newsletter-1059-the-fake-issue/

Los Angeles is the second largest city in the US and the biggest city in California. It has the most area The post Newsletter #1058: The “Lessons from Los Angeles Businesses” Issue first...

http://damniwish.com/newsletter-1058-the-lessons-from-los-angeles-businesses-issue/

Thomas Foolery is a bar and restaurant that’s basically one big, fun drinking game. Aside from serving “food for little kids” The post Newsletter #1057: The “Lessons from Thomas Foole...

http://damniwish.com/newsletter-1057-the-lessons-from-thomas-foolery-issue/