So our test has been up and running. Previously I mentioned an issue with numbers; partly because of an additional variation thinning out traffic, but also picking a page that wasn’t getting ...
https://dominichurst.com/2015/04/16/getting-started-with-ab-testing-part-3-results/
With our goals recording, we went in search of an ideal candidate/ a pain point we knew needed improving. At NICE we revolve around providing guidance on a range of health issues. Within each p...
https://dominichurst.com/2015/03/23/getting-started-with-ab-testing-part-2-start-the-test/