The 4A’s and Association of National Advertisers (ANA) weighed in against certain provisions in the discussion draft of the American Privacy Rights Act (“APRA”) that could curb advertisers�...
A campaign for eBay called “Twiggy Full Circle” has won the top prize at last night’s 41st annual ANA REGGIE Awards Gala held at the 2024 ANA Brand Masters Conference.
An overwhelming majority of marketers (82%) believe that there is still substantial room for growth in LGBTQ+-inclusive marketing efforts, a new study conducted by ANA found.
Timed to launch at the start of Women's History Month, SeeHer's "Pledge to Embed" campaign is designed to recognize the impact that marketing and media have on the accurate portrayal of women in ...
https://www.ana.net/content/show/id/pr-2024-03-seeher-pledge
ANA’s study “A Diversity Report for the Advertising/Marketing Industry,” revealed that ethnic representation among marketers declined substantially from 32.3% in 2022 to 30.8% in 2023.
https://www.ana.net/content/show/id/pr-2024-02-diversity-report
Press releases from the Direct Marketing Association. For people doing direct, database, and interactive marketing.
Press releases from the Direct Marketing Association. For people doing direct, database, and interactive marketing.
Press releases from the Direct Marketing Association. For people doing direct, database, and interactive marketing.
Press releases from the Direct Marketing Association. For people doing direct, database, and interactive marketing.
Press releases from the Direct Marketing Association. For people doing direct, database, and interactive marketing.
Press releases from the Direct Marketing Association. For people doing direct, database, and interactive marketing.
Press releases from the Direct Marketing Association. For people doing direct, database, and interactive marketing.
Press releases from the Direct Marketing Association. For people doing direct, database, and interactive marketing.
Press releases from the Direct Marketing Association. For people doing direct, database, and interactive marketing.
A consortium of marketing and advertising trade organizations today released a detailed definition of so-called “Made for Advertising” websites that the ANA said in a recent report comprise 2...
https://www.ana.net/content/show/id/pr-2023-09-made-for-advertising
Press releases from the Direct Marketing Association. For people doing direct, database, and interactive marketing.
Press releases from the Direct Marketing Association. For people doing direct, database, and interactive marketing.
Press releases from the Direct Marketing Association. For people doing direct, database, and interactive marketing.
https://www.ana.net/content/show/id/pr-2023-06-programmaticstudy
Press releases from the Direct Marketing Association. For people doing direct, database, and interactive marketing.
Press releases from the Direct Marketing Association. For people doing direct, database, and interactive marketing.
https://www.ana.net/content/show/id/pr-2023-06-b2b-award-winners
Press releases from the Direct Marketing Association. For people doing direct, database, and interactive marketing.
https://www.ana.net/content/show/id/pr-2023-06-updated-media-buying-contract
Press releases from the Direct Marketing Association. For people doing direct, database, and interactive marketing.
Press releases from the Direct Marketing Association. For people doing direct, database, and interactive marketing.
https://www.ana.net/content/show/id/pr-2023-05-liquid-death-super-reggie
Press releases from the Direct Marketing Association. For people doing direct, database, and interactive marketing.
Press releases from the Direct Marketing Association. For people doing direct, database, and interactive marketing.