Search continues to account for the largest share of digital ad spending. Search revenue grew 5.2% year on year.
https://searchengineland.com/us-search-ad-revenues-88-billion-439705
YouTube users who use ad blockers to avoid advertising on the platform will now see alerts or experience buffering issues.
https://searchengineland.com/youtube-escalates-war-ad-blockers-439704
Publishers have a new option for Auto ads to appear on their website, in the form of links and anchors.
https://searchengineland.com/google-adsense-ad-intents-auto-ads-439700
Improve your visibility on this powerful recommendation platform through content quality, relevance and technical enhancements.
https://searchengineland.com/google-discover-optimization-a-complete-guide-439665
Learn how this GA4 change lets you maximize marketing opportunities to measure and report on what matters most to your business.
https://searchengineland.com/ga4-conversions-key-events-game-changer-439671
You can now more easily see and remove which have access to your Search Console profiles.
Don't miss your once-a-year opportunity to attend the only conference designed for advanced search marketers.
https://searchengineland.com/search-marketing-expo-news-378494
The tech rag used Google Gemini to produce the majority of a satirical product review, pointing out that it shouldn't rank. Yet it does.
https://searchengineland.com/verge-google-best-printer-2024-439669
Learn how CTV compliments a search strategy and allows search marketers to reach, retarget, and convert high-intent audiences.
https://searchengineland.com/upgrade-your-paid-search-strategy-with-connected-tv-439664
Ads with poor Ad Strength could still perform well. But that doesn't mean Ad Strength is not important, according to Google.
https://searchengineland.com/google-ad-strength-not-used-in-ad-rank-439668