Entering 2016, Cold Calling is still THE most effective way to quickly identify an opportunity and engage with executive-level prospects. We'll take a modernized look at the psychology of engagement, and the relationship between sales reps, prospects, and how to build your pipeline by just picking up the phone.
https://accountdevelopment.blogspot.com/2018/10/the-real-alignment-between-sales-and.html
SCI·ENCE /ˈsaɪəns/ Show Spelled noun 1. A BRANCH OF KNOWLEDGE OR STUDY DEALING WITH A BODY OF FACTS OR TRUTHS SYSTEMATICALLY ARRANGED AND SHOWING THE OPERATION OF GENERAL LAW...
https://accountdevelopment.blogspot.com/2012/05/is-cold-calling-science.html