Direct or Search? Organic Search or Paid Search? Social Media or Email? All of the above or All of the above? Understanding which digital channels are most effective at acquiring valuable ...
https://blog.rjmetrics.com/2017/07/20/digging-deeper-with-your-channel-analysis/
We will be following up this blog with a workshop webinar that the Magento Business Intelligence team will be airing on June 22, 2017 @ 1 PM ET. Register here! One Sunday morning, Suzie, wakes...
https://blog.rjmetrics.com/2017/06/08/getting-more-with-your-affinity-analysis/
This post is a teaser for a workshop webinar that the Magento Business Intelligence team is airing on May 25, 2017 @ 1 PM. Are you a marketer or an analyst who is interested in making insightful...
https://blog.rjmetrics.com/2017/05/18/understanding-your-customer-concentration/
If you read the last two Understanding your Magento Data Series posts, you already understand the importance of analyzing abandoned carts and returns. But even if your checkout process and retur...
The Export API feature in Magento Business Intelligence is a powerful tool that allows you to extract data in your account and apply it to your specific business needs. While some documentation a...
https://blog.rjmetrics.com/2017/04/13/an-export-api-walkthrough-with-python/
We were thrilled to announce the launch of Magento Business Intelligence Essentials at Imagine 2017! Here’s a quick overview in case you missed it: When Magento acquired RJMetrics last year, we...
https://blog.rjmetrics.com/2017/04/10/introducing-magento-business-intelligence-essentials/
Here at Magento Business Intelligence, our clients often ask for help identifying which products increase customer loyalty. While there are numerous analyses one could set up, and the definition ...
https://blog.rjmetrics.com/2017/03/30/quantifying-customer-loyalty/
When a Magento Business Intelligence customer has a question or needs assistance, they reach out to our support team. Some requests might be very simple to resolve, while others take quite a bit ...
https://blog.rjmetrics.com/2017/03/23/optimizing-client-support/
This post is our third in a series about recency, frequency, monetary (RFM) analysis, and why understanding how to leverage its concepts with data is crucial to your online business. Suppose that...
https://blog.rjmetrics.com/2017/03/16/rfm-analysis-for-online-businesses-part-three/
To state the very obvious, when resources are constrained, it is difficult to juggle competing priorities. At Magento Business Intelligence (and before that, RJMetrics), one thing that we always ...
https://blog.rjmetrics.com/2017/03/06/whats-opposite-death-1000-cuts-life-1000-heals/