ADSTRUC PROJECT X DRIVES THE NATIONAL “VOTE TO COUNT” CAMPAIGN NEW YORK, OCTOBER 10, 2016: Project X — the media agency spawned from NYC-based technology company, ADstruc — and the Outd...
ADSTRUC LICENSES OUT-OF-HOME BUYING PLATFORM TO HAWORTH MARKETING + MEDIA NEW YORK, NY (JUNE 2, 2016) — ADstruc , the leading technology services company for the outdoor advertising industry, ...
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ADstruc is excited to announce new product features designed to make your experience using the application better than ever. EMAIL IMPROVEMENTS We’ve included sender email addresses in the em...
Happy Holidays from ADstruc!
ADstruc is excited to announce new product features designed to make your experience using the application better than ever. MULTIPLE FLIGHT DATES ADstruc now supports multiple flight dates! ...
ADstruc is excited to announce new product features designed to make your experience using the application better than ever. PROPOSAL BUILDER REDESIGN When you next log into ADstruc to respon...
Project X — ADstruc’s OOH media buying service — launched three months ago today to help advertisers use technology to plan targeted, data-backed OOH campaigns. Here’s a look at some of...
EXPANDED BULK EDIT GRID The bulk-editing feature, which is accessible by clicking “Edit Units” on the proposal-building page, has been expanded so that any aspect of a unit or package can b...
ENHANCED MEDIAGRID The ADstruc Media Grid has been updated to run quicker and smoother. You can now expand column widths and see more of the information you enter into each cell. INTUITIVE PL...
Via The Wall Street Journal Are you likelier to pay attention to a billboard on the side of the road when you’re stuck in bumper-to-bumper traffic than if you’re driving at normal speed? ...
REDESIGNED INFO CARD The Info Card layout has been modified to present unit details in a much larger format. You’ll now find edge-to-edge photos and a scrollable window that allows you to vie...
In this week’s, “Creative Review”, Coop talks about YouTube’s latest OOH ads that can be found everywhere in NYC. I like the recent YouTube ads from a purely creative point of view. The...
In this week’s, “Creative Review”, Coop talks about “The Hundred’s” billboard seen on Canal Street in NYC. Ok, I am probably too old to really to be completely in step with all the ...
SEARCH BY TAB ID When building a proposal within ADstruc, and selecting “Add Existing Inventory,” you can now search by TAB ID in addition to searching by Unit ID. This way, if there’s ev...
IMPROVED SEARCH Search speed has been improved so that adding existing units to proposals is now faster than ever. Note also that the search field accepts unit IDs pasted from Excel — even mu...
ADstruc is the leading technology services company for the outdoor advertising industry. Our workflow automation software, Drive, delivers unprecedented ease and efficiency for agencies that plan and buy OOH in-house. Project X, our managed services division, leverages Drive to deliver audience focused OOH campaigns for brands and agencies that require a strategic, full-service planning and buying solution.
MEDIA-SPECIFIC PINS In Proposal View, the pins that signify property locations now feature colors that correspond with different media types. An accompanying legend helps explain which media ty...
ADstruc is excited to announce new product features designed to make your experience using the application better than ever. MEDIA GRID FOR PACKAGES Operators selling transit, street furnitur...
In this week’s, “Creative Review”, Coop is fired up about the messaging behind Equinox’s latest advertising campaign. Maybe it was because he was stuck on a subway for an hour with a sick...