One of fashion's most-feted designers Jonathan Anderson was the film's costume designer.
https://footwearnews.com/fashion/fashion-news/zendaya-challengers-costumes-adidas-chanel-1203620165/
Including the Air Jordan 4 "Military Blue" and sneaker collabs with A$AP Rocky, Travis Scott, KidSuper and more.
https://footwearnews.com/shoes/sneaker-news/sneaker-release-date-calendar-may-2024-1203619481/
The AS350 follows the Samba for a three-way collaboration.
Adidas also signed Michael Penix Jr., Adonai Mitchell and Xavier Legette.
https://footwearnews.com/business/business-news/rome-odunze-adidas-deal-michael-penix-jr-1203619340/
The tennis segment is also having a moment, with dollar sales for performance tennis shoes increasing 27 percent in Q1 and tennis-inspired footwear sales growing 29 percent.
https://footwearnews.com/business/business-news/adidas-samba-soccer-shoe-market-sales-1203618885/
Including Travis Scott's Jordan Jumpman Jack and Tyler the Creator's camo print Converse Chuck 70 Low.
https://footwearnews.com/shoes/sneaker-news/sneaker-release-date-calendar-april-2024-1203602720/
From the OG classics to the latest platform Sambae sneakers, these shoes aren't going anywhere.
https://footwearnews.com/shoes/sneaker-news/adidas-samba-shoes-1203316125/
The new Adidas campaign features Wendie Renard, Alessia Russo, Kadidiatou Diani, Linda Dallmann, Jude Bellingham and Lionel Messi, alongside with David Beckham, Kaká and Zinedine Zidane, who sta...
https://footwearnews.com/fashion/fashion-news/adidas-2006-jose10-young-female-athletes-1203617711/
The sneakers are already generating significant praise.
A promotional video also features Edwards in a convertible.