Reading Time: 4 minutes This article is part of a series on trending topics at Chemical & Engineering News. Read about all 5 of our profiled subject areas here. Artificial intelligence (AI) is se...
https://acsmediakit.org/blog/how-to-talk-about-ai-in-your-drug-discovery-marketing/
Reading Time: 5 minutes Your company is launching an innovative new product that will simplify the job of a very specific group of scientists. How do you promote your product to the right audienc...
https://acsmediakit.org/blog/email-newsletter-advertising-for-scientists-and-science-brands/
Reading Time: 4 minutes With the rise of digital media, content now extends well beyond the printed page to include smartphones, tablets, and laptops. For marketing professionals, the digital wor...
https://acsmediakit.org/blog/7-reasons-why-print-is-here-to-stay/
Reading Time: 4 minutes The life science industry has experienced rapid growth since the pandemic and the demand for life sciences talent continues to grow exponentially. With that increase in de...
Reading Time: 5 minutes Guest writer Jesse Harris is a Digital Marketing Coordinator at ACD/Labs. He has been creating internet content since 2016, and has Master’s degrees in both chemistry ...
https://acsmediakit.org/blog/sustainable-beauty-products-for-b2b-science-marketers/
Reading Time: 6 minutes In the dynamic landscape of the life sciences industry, science marketing has evolved into a multifaceted domain, driven by cutting-edge innovations and a deep integration...
https://acsmediakit.org/blog/marketing-trends-for-science-brands-in-2024/
Reading Time: 4 minutes In December, the Marketing Elements blog celebrated 10 years since our inaugural post on Dec. 12, 2013. Since then, this blog and its monthly newsletter have strived to be...
https://acsmediakit.org/blog/top-5-science-marketing-blog-posts-of-2023/
Reading Time: 1 minute We are pleased to announce Nick Ishmael-Perkins as the new Editor-in-Chief of Chemical and Engineering News. A transformative leader and award-winning journalist, Ishmael-...
https://acsmediakit.org/blog/cen-names-new-editor-in-chief-nick-ishmael-perkins/
Reading Time: 5 minutes Guest writer Jesse Harris is a Digital Marketing Coordinator at ACD/Labs. He has been creating internet content since 2016, and has Master’s degrees in both chemistry ...
https://acsmediakit.org/blog/a-jargon-free-guide-to-antibody-drug-conjugates-for-b2b-marketers/
Reading Time: 6 minutes Social media is one of the most powerful tools the average person can use to spread ideas, build a business, or expand their professional network. This is even true for ch...
https://acsmediakit.org/blog/how-to-get-started-on-social-media-for-scientists/