Spork Marketing

In this three-minute video guide from Spork Marketing, Jason Lancaster talks about AI writing tools and whether or not you should use them to write content for your auto parts ecommerce business....

https://sporkmarketing.com/9424/ai-writing-parts-marketing/

One of the keys to selling auto parts and accessories online is trust. Trust comes from a strong brand, a nice-looking website, and lots of product reviews. Most of the time, you want product rev...

https://sporkmarketing.com/9549/online-review-tools-for-auto-parts/

If you are creating a new website or reconsidering your existing domain name and hosting arrangement, this post is for you. We cover the basics to help you understand how to choose your domain na...

https://sporkmarketing.com/9499/domain-name-and-hosting-faqs/

Auto parts and accessories manufacturers and retailers that advertise need to understand return on ad spend (ROAS). In this three-minute video, Spork Marketing Founder Jason Lancaster quickly exp...

https://sporkmarketing.com/9276/good-roas-parts-advertising/

Few things get consumers more excited than a life-changing giveaway. Part and accessory consumers especially get excited about a chance to win a race-prepped Porsche, a collectible modern classic...

https://sporkmarketing.com/9310/use-a-giveaway-to-market-your-store-at-a-fraction-of-the-cost-shared-sweeps/

Every once in a while, a parts or accessories ecommerce company will toy with the idea of offering free returns. The story goes something like this: Of course, free returns aren’t. Free returns...

https://sporkmarketing.com/9319/part-and-accessory-retailers-should-always-charge-for-returns/

If you work in the parts and accessories industry, you probably have mixed feelings about SEMA and AAPEX. Either: At Spork, we have nothing but love for the SEMA and AAPEX shows. Still, most of t...

https://sporkmarketing.com/9287/is-sema-worth-it/

According to a Gallup poll, 41% of adults in the United States are starting their holiday shopping this year before November…

https://sporkmarketing.com/9260/the-holiday-selling-season-starts-in-august-now/

A recent article from the Think With Google marketing blog included a baffling statistic: 41% of agencies now use a performance-based compensation model. This is incredible, as performance-based ...

https://sporkmarketing.com/8948/performance-based-marketing-is-bad-for-clients/

Today, we are speaking with Alex Sherbachev, Founder and CEO of Convermax. Convermax offers on-site search solutions – including Year-Make-Model Fitment Search tools – for several ecommerce p...

https://sporkmarketing.com/9002/convermax-fitment-search-solution-for-auto-parts-ecommerce/