As the founder of Electric Butterfly, Dave Wooldridge specializes in
UI design and iOS app development. When he’s not creating iOS apps,
he can be found writing. Dave is the author of The Business of iPhone
and iPad App Development (Apress) and The Developer Sketchbook series,
a co-author of Beginning iPad Development for iPhone Developers
(Apress), and has written numerous articles for leading tech
publications, including a monthly software marketing column for
MacTech Magazine. He also developed the official iPhone app for
NovelRank, available free in the iOS App Store. In his spare time, he
enjoys surfing in Southern California.
