Sales, Marketing & Social Media Today

I surveyed my audience on LinkedIn on how their spending was impacted by inflation. This is an updated extension of my last report where I surveyed my audience on LinkedIn about their holiday ...

https://www.askdangalante.com/post/740958359748067328

TRENDS IN AI & GENERATIVE AI: INSIGHTS FROM THE 2023 AI SUMMIT NEW YORK  Last week, I covered the AI Summit in New York. I was excited to learn about the trends in AI and generative AI and to...

https://www.askdangalante.com/post/736529294839414784

I asked my LinkedIn audience If the Sales and Marketing functions were merged and run by Sales, What would be your main focus? Why? As you can see , 68% of those surveyed said that increased le...

https://www.askdangalante.com/post/718938992952967168

The 2023 New York Auto Show is happening at New York’s Jacob Javits Center. I had the privilege of covering the New York Auto Show on press and industry days. The show opened with the World C...

https://www.askdangalante.com/post/714068096591249408

Building relationships with customers and closing deals is critical for sales success. In business, customer acquisition and customer retention are crucial to generating revenue. It is cheaper to...

https://www.askdangalante.com/post/712970896700309505

I surveyed my audience on LinkedIn about their holiday spending intent, method of purchase, types of purchase, and sentiment in the U.S. Consumer spending is always top of mind for marketers, se...

https://www.askdangalante.com/post/706172902179028992

When marketing and selling a tech product or service, it is important to ask two questions to understand your buyers. 1. What motivates people to buy a tech product or service? 2. How do peop...

https://www.askdangalante.com/post/699647959664574464

A LinkedIn profile is a great opportunity to showcase who you are and what you can do for others. To effectively showcase yourself with your LinkedIn profile, you need to be able to tell a story...

https://www.askdangalante.com/post/696664272118349824

Things are changing in the automotive industry. These changes are from the way vehicles are bought and sold. Vehicle offerings are also different. Vehicles went from gas combustion engines to hyb...

https://www.askdangalante.com/post/683430580370767872

The New York Auto Show is back after a two-year pause because of the COVID-19 pandemic. I had the privilege of covering the event over the past two press and industry days at New York’s Jacob J...

https://www.askdangalante.com/post/681629917416439808

Brands use Marketing to increase sales, and revenue, and to beat the competition. While this is a great strategy, a brand is only as good as its talent. Yes, brands compete to get and keep custom...

https://www.askdangalante.com/post/680796113510531072

FREE OR LOW-COST TRIALS When creating a new offering, I would offer a free or low-cost trial of your product to both end-users and industry experts. Consumers look for social proof before they...

https://www.askdangalante.com/post/679631409159208960

Here are questions I would ask and actions I would take to market new product features on social media. I WOULD ASK: WHAT IS YOUR FEEDBACK FOR EACH OF THE NEW PRODUCT FEATURES? I would coll...

https://www.askdangalante.com/post/679083078889684992

I asked my LinkedIn audience If the Sales and Marketing function were merged and run by Sales, What would be your main focus? Why? As you can see, 68% of those surveyed said that increased lead...

https://www.askdangalante.com/post/678798717997006848

During my time in field sales, I wanted to obtain the business of Dental Schools and Hospitals. After obtaining meetings and making presentations to prominent Dentists, I was informed that they c...

https://www.askdangalante.com/post/678357657132875776

Creating content that engages customers is key. SURVEY RESULTS I surveyed my LinkedIn Audience to ask which types of content help them to learn best and what type of content they value most. ...

https://www.askdangalante.com/post/678083957911420928

Before businesses can sell anything, they need to determine if there is a market for their products and services. Most businesses will not necessarily be creating new product categories. As a r...

https://www.askdangalante.com/post/677728916939603968

Sales processes include the following: customer development, prospecting, discovery calls, closing deals, cross-selling, upselling, post-sales implementation, customer experience, obtaining refer...

https://www.askdangalante.com/post/677454584611995648

Buyers have different wants and needs. When marketing and selling a product or service, it is important to ask two questions to understand your buyers. 1. What motivates people to buy a produ...

https://www.askdangalante.com/post/676900398451359744

I asked my audience how they find Education Technology products and solutions. According to a survey I conducted on LinkedIn, 58% used google, viewed product demos, and read reviews. Next was So...

https://www.askdangalante.com/post/676366348400689152